August 30, 2024

SCRIPT: Our most fundamental rights are under attack. But Kamala Harris will protect those rights. She believes in a woman’s right to make decisions about her own body without the government telling her what to do. She’s fighting to save reproductive freedom by stopping extreme abortion bans and attacks on birth control and IVF. As President, she’ll pass a national law restoring the protections of Roe v. Wade. Kamala Harris will secure the freedom of every family to choose what’s best for you and your future.

CREATIVE: VNCS

ABOUT THE POLL

Blueprint surveyed an online sample of 13,215 voters from August 21 to August 23. Respondents were randomly exposed to no ad or a random one of the six VNCS ads.

Treatment effects were estimated through a regression model comparing control group respondents to treated respondents by ad, adjusting for pre-treatment covariates and estimated previous exposure to in-survey experiments.

The survey was conducted in English.

The full folder of ads, created and produced by VNCS, can be accessed here.

ABOUT VNCS

VNCS is a digital agency and full-service creative studio focused on electing Democrats.