August 30, 2024

SCRIPT: Our most fundamental rights are under attack. All because of one man: Donald Trump. He brags about being personally responsible for the overturning of Roe v. Wade and has said that women should be punished – even imprisoned – for seeking an abortion. Trump’s running mate has said there should be no exceptions for rape or incest. And their extreme agenda doesn’t stop there. They’re coming for IVF and birth control next. Donald Trump and his allies want to strip sacred freedoms from every American family.

CREATIVE: VNCS

ABOUT THE POLL

Blueprint surveyed an online sample of 13,215 voters from August 21 to August 23. Respondents were randomly exposed to no ad or a random one of the six VNCS ads.

Treatment effects were estimated through a regression model comparing control group respondents to treated respondents by ad, adjusting for pre-treatment covariates and estimated previous exposure to in-survey experiments.

The survey was conducted in English.

The full folder of ads, created and produced by VNCS, can be accessed here.

ABOUT VNCS

VNCS is a digital agency and full-service creative studio focused on electing Democrats.